Helping You Make AI Work for Your Business – As A Long-Term Partner 

At Ignite AI Partners, we help enterprise retail and consumer services teams turn AI into something that actually delivers results.

We work with organisations doing £150m+ in revenue and 500+ employees. Some are starting from scratch, others have already experimented, but they all know AI is a long-term investment, not a quick fix.

Most teams we speak to are dealing with the same issues:

  • AI pilots that don’t scale
  • Data that’s hard to access or stuck with analysts
  • Disconnected customer, sales and operational data
  • Plenty of reporting, but not much action

That’s where we come in.

We help you get your data into shape first, then move you from scattered use cases to a clear plan, making data easier to use, connecting it across the business, and moving beyond dashboards into AI that can actually take action.

We don’t just advise, we build and deliver too. And because we’re not tied to any specific tools, everything we do is focused on what works best for your business.

In short, we make sure AI actually moves the needle, cutting costs, saving time, and helping your team make better decisions, faster.

We Don’t Deliver AI Projects, We Build AI Capability 

Most AI consultancies deliver one-off solutions and move on.
The result? Early wins, followed by stalled momentum and fragmented efforts.

We take a different approach. We work alongside your teams to prioritise where AI delivers real value, address the data and operational challenges that block progress, and embed AI in a way that continues to deliver over time.

We’re technology-agnostic, not because it sounds good, but because the right solution depends on your data, your systems, and how your business actually works.

Who’s Behind the Magic? 

Neil Holden 

Neil has spent over 20 years leading digital transformation at board level, helping big-name brands like Halfords, Jones Bootmaker, Home Retail Group, and Rolls-Royce make technology work for them.

He knows first-hand how tough it can be to balance innovation with real business impact, because he’s done it himself.  

Now, as Co-Founder of Ignite AI Partners, Neil helps businesses make sense of AI and find the right solutions that actually make a difference. He’s all about making operations more efficient, uncovering new opportunities, and ensuring businesses are ready for the future. With hands-on experience and straight-talking advice, he keeps AI practical, impactful, and free from the usual tech jargon. 

Craig Bentley with red and black circle outline

Craig Bentley

Craig has spent his career leading change across manufacturing, logistics and distribution, supply chain, and retail. For over the past ten years, he successfully ran a business transformation consultancy, working with companies like HSBC, Halfords, the Ministry of Defence, and Webhelp to help them work smarter and achieve real results. 

Before co-founding Ignite AI Partners, Craig focused on making businesses more efficient, building strong teams, and helping organisations adopt new technologies in a way that actually sticks. He’s all about practical solutions, combining technical know-how with a people-first approach to make sure businesses don’t just keep up, but stay ahead.